How do you get your business on a fast-growing trajectory? Here’s one thing you don’t do…keep wishing. Wishing your business was on a fast-growing trajectory is not what it takes. Here are the three ingredients to rapid business growth.
1. Overcome your fear
Yes, you might fail. You might get some negative comments. Your attempts to connect with someone might not work. Everyone struggles with fear and anxiety. Think of a song or piece of art that you love. What if that musician had not written the song because she was afraid she would sound silly singing it?
We all have fear. How do you get rid of it? The only way to get rid of fear is to do things that will never have any possibility of failure. That’s not the path to be on. Tell yourself, “I’m scared, but I’m going to do this anyway.”
Things will change when you do something different. Make something happen. What is it you want to achieve? If you want a newspaper article about your business, reach out to someone in the press. Are you trying to find a blogger to review your product? Reach out to one. If you already did that and nothing happened, reach out again.
If you don’t like how things are going, imagine your business as a river with kids playing on its banks. Even moving a small rock can have a big impact on which direction the current flows. Something is going to happen because you have done something.
3. Learn from your mistakes.
It is not always possible to know what the outcomes of a decision will be. It’s not always possible to know HOW or WHY something happens, just that it DOES. Many times in business, you must act, then adjust. It is best to make an informed choice as best you can. Think things through, ask for advice, consider all possibilities. And then, see step number two, above. Take action.
If it doesn’t work out the way you intended, learn from that and revise your strategy next time. Obstacles will always appear and change shape and form. Sometimes they will disappear when you approach them. Setbacks will always be there in some form or another. Learn from them and keep moving.